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Innovation

Betty-Crocker-Bake-Day-2

May 13th, 2013

Betty’s Big Bake Day

by Emilie Knox

A few weeks ago, Betty Crocker did something she hasn’t done in a long time – she invited fans back into the Betty Crocker Kitchens. The Betty Crocker innovation team is gearing up to launch several new products this summer, including cookie mixes, cupcake mixes and frostings. So we thought it was a great time to invite some of our most... View Full Post

May 10th, 2013

What we learned from Mom

by Kevin Hunt

Mom-Baking

No one can cook or bake like Mom. She always seemed to know exactly what to do, whether it was a favorite recipe for a main dish or a delicious dessert. With Mother’s Day in the U.S. this Sunday,... View Full Post

May 2nd, 2013

Innovation starts with one good idea

by Alli Hearne

Idea Weekend at General Mills

The history of invention and innovation at General Mills is astounding – from the “puffing gun” developed to create cereals like Cheerios to “Space Food Sticks” carried by NASA astronauts... View Full Post

April 25th, 2013

DNA of a Connected Innovator

by Jeff Bellairs

visionscover

It is my belief that successful innovation can only be achieved through collaboration, not only among our own teams but also with the external partner companies we connect with through our open... View Full Post

April 19th, 2013

The hottest trends in food from five experts

by Lynne Morioka

munchies2

Well into 2013, we’re months out from the reports on food trends that typically accompany the new year. How are things shaking out in the kitchen? What will you be seeing on the table over the next... View Full Post

April 17th, 2013

Totino’s: Bringing back a classic pizza

by Carina Sarbaugh

Totinos_Group_photo2

Some people learn to live without their favorite product once it’s gone. Others, like David Hlavac (front row with his office colleagues), never stop fighting to get it back. David, who works as... View Full Post

April 11th, 2013

How we design our retro cereal boxes

by Derek Wallen

Retro2013

Editor’s note: This month, our retro packaging is back on five cereals at Target stores across the U.S. It’s our sixth year of bringing back our retro cereals (we wrote about the 2011 boxes... View Full Post

March 28th, 2013

Make your spring holiday celebrations delicious

by Lynne Morioka

easter chicks

The sun is shining, the flowers are sprouting, we’re in the midst of Passover and Easter is coming. There’s so much to celebrate and the General Mills family of websites want to help make... View Full Post

March 21st, 2013

Spring forward with new Pillsbury Lookbook

by Kevin Hunt

Spring2013Lookbook2

Cookies topped with jelly beans, delicious egg bakes, doughnut hole pops, monkey bread with jalapeños… hungry yet? The new Spring 2013 Lookbook from Pillsbury is loaded with recipes for the... View Full Post

March 20th, 2013

A natural place for us

by Brit Tucker

Cascadian_ExpoWest

Today is the first day of spring – a time when many of us are eager to get in the garden to plant all of the new vegetables and flowers we’ve perused in seed catalogues all winter long. But at... View Full Post

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