Innovation

Tasty changes for three of our brands

New-Trix-CTC-Strudel

Fans of three popular General Mills products are noticing some changes. Trix, Cinnamon Toast Crunch and Pillsbury Toaster Strudel all went through a flavor infusion recently. Let’s start on... View Full Post

Forbes ranks General Mills among World’s Most Innovative Companies

worlds most innovative companies

General Mills has again been named to Forbes magazine’s annual list of the “World’s Most Innovative Companies.” The companies on the list, which was released Wednesday, are selected based on... View Full Post

How your favorite snacks are invented

general mills snacks

Fudgy brownies under 100 calories. Nutty snack bars chock full of protein. Soft baked cookies secretly packed with fiber. Ever wonder how your favorite snacks came to be? No, they weren’t... View Full Post

3 finalists in food at the 2014 Minnesota Cup

Minnesota Cup

Minnesota has long been a hot bed for innovation – particularly when it comes to the food industry. That’s why I was so excited to be on the judging panel for and also host the 10th... View Full Post

Are you “out there”?

One-Third-Nature-Valley

Whether you spend your hot summer days dropping into a river from a rope swing or swinging your child from your arms on a beach, you need energy! Nature Valley’s new campaign encourages you to... View Full Post

Innovating in China for growth

general mills china

Today, General Mills leaders celebrated the grand opening of the company’s new innovation, technology and quality center in China, just outside Shanghai. To mark the opening, General Mills leaders... View Full Post

Top food trends inspire new products

NewProducts14-Featured

We’re launching more than 150 new products from our leading brands across the U.S. and around the world this summer. Inspiring these new products, we tapped into five key consumer food trends:... View Full Post

Nature Valley Trail View now on the go

Trail View

The latest updates to Nature Valley Trail View bring the remarkable hiking experience to mobile devices/tablets, shows sections of trails in four national parks in video and works on most Internet... View Full Post