2013 Food & Health Survey
A new survey says three out of four Americans prefer positive messaging about how to have a healthful diet and would rather hear about what they should eat, rather than what they should not. This was... View Full Post
America’s Helper gets a makeover
Introduced in 1971 as an easy way to make a pound of hamburger feed a hungry family, the Helper brand has been a staple in American homes for decades. In fact, more than 1 million households eat it... View Full Post
Tumble our history on Tumblr
With nearly 150 years of innovation inside and outside the kitchens of the U.S., and around the world, there are many memorable highlights in our past. So we recently decided we needed a new place to... View Full Post
Soup sales are steaming hot
The long winter in parts of the U.S. no doubt helped soup sales this year. Retail sales in the ready-to-serve soup category were up 5 percent through our fiscal third quarter. And retail sales of our... View Full Post
USDA study confirms cereal improvements
A USDA Agricultural Research Service-led study confirms what we’ve known for some time: The nutritional profile of cereals in the U.S. has improved significantly since 2005. The study of Kellogg... View Full Post
Top 10 bike commuting tips from a couple of pros
I first started biking to work more than 40 years ago because I had to. I was 15, didn’t have a driver’s license, and biked the seven miles to my job scrubbing decks on a riverboat in downtown... View Full Post
General Mills joins U.S. Food Waste Challenge
Today is World Environment Day, a perfect day for us to reaffirm our efforts to reduce food waste. I’m excited to announce that General Mills is a founding member of the U.S. Food Waste Challenge,... View Full Post
What makes marketing remarkable?
You can’t have remarkable marketing without a remarkable product or service. That’s where it starts, according to Mark Addicks, senior vice president and chief marketing officer at General Mills.... View Full Post
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