Epic helpings of Helper


While many Americans are spending their March focusing on basketball brackets and looking for food to eat while they watch the tournament games, Helper has teamed up with the popular YouTube show... View Full Post

Helping Joplin reopen its schools


Nearly three years after a tornado ripped apart Joplin, Mo., another sparkle of hope emerged in early January with the re-opening of three schools – two of which were rebuilt with funds from the... View Full Post

What does it take a launch a new brand?


With a postcard view of Lake Superior out her window and her husband and dog nearby, in a cabin last winter on Minnesota’s beautiful North Shore, Laurie Kerschner began the hours of experimentation... View Full Post

Snowboard cross champ Evan Strong joins Team Wheaties


After taking home the gold in Sochi, snowboard cross champion Evan Strong has become the first elite para-athlete to appear on the iconic Wheaties box. With his determination, perseverance and... View Full Post

Baking division helps make sweet memories


As a child, I dreamed about being a great chef. I fondly remember my mother taking out the Big Red Betty Crocker cookbook each holiday. I’d thumb through the pages, ooh-ing and ahh-ing at all of... View Full Post