The Families Project, by Betty Crocker


For decades, family has been at the heart of the houses we pass by on the streets of America, in cities and towns of all sizes. But when you think about the neighborhood you live in today, one thing... View Full Post

General Mills products traveling ‘green’


Some General Mills products are now traveling “green.” Starting this month, General Mills began using 16 new semi-trucks – powered by compressed natural gas – to transport some General... View Full Post

General Mills global net sales increase to $17.8 billion

General Mills

This morning General Mills announced earnings for the fourth quarter and for fiscal 2013, a year in which the company’s worldwide net sales grew to $17.8 billion. Company executives also shared... View Full Post

A different way to put food on tables


It’s just a small piece of land on the southern edge of our world headquarters in Golden Valley, Minn., near a busy freeway, but its impact is large. Our “Giving Garden” was featured on... View Full Post

Good Works for great projects

Minneapolis farmers market_582x291

A little marketing expertise goes a long way, especially for nonprofit groups with limited resources. General Mills’ Good Works program, which matches professional marketing volunteers with local... View Full Post