Global journalists visit General Mills
General Mills hosted the 2011 World Press Institute Fellows as part of their tour of U.S. businesses and newsrooms.
The 10 journalists – from Argentina, Australia, Brazil, China, Egypt, Finland, India, Moldova/Romania, Pakistan, and Uganda – toured our Minneapolis headquarters last week, had lunch, and received an overview of the company. The WPI is based in Minnesota.
After the event, I spoke with one of the fellows, Ethar El Katatney. She’s a freelance journalist working in Cairo whose work has appeared on CNN and in “Egypt Today” and “Business Today,” Egypt’s premier English-language publications.
She told me the goal of the WPI program, and the group’s two-month visit to the U.S., is to better understand how U.S. journalism works, get a sense of American politics, and a sense of the culture.
in this audio clip, she also says the group learns about each other through the experiences they have together on their trip.
Following a three-week period in Minneapolis/St. Paul, the fellows travel to Los Angeles, San Francisco, Boston, New York, Washington, D.C., Atlanta, Miami and Chicago before returning to Minnesota for the final week of the program in October. They’ll visit the newsrooms of The New York Times and CNN, to name a few. They’ll also visit several other businesses.
Since 1961, more than 500 journalists from 100 countries have participated in the WPI experience.