May 25, 2012 • By

News Bites – May 25, 2012

Every Friday we bring you “News Bites,” a collection of links from the week about General Mills and the food industry. We also highlight content from other General Mills blogs and websites.

Notable posts about General Mills:

Chief Learning Officer magazine interviewed General Mills’ Kevin Wilde for “Nourishing Lives Through Learning.”

In “General Mills 2013 focus on ‘still developing’ US yogurt market,” Food Navigator recaps comments this week by Chief Financial Officer Don Mulligan.

Just in time for Jubillee weekend in the UK, Old El Paso is rolling out an advertising and communications effort to increase brand awareness. Read about it in Campaign, in a post titled “Old El Paso readies Jubilee-themed campaign.”

Twin Cities Business posted “U.S. College Students Name 7 MN Cos. “Ideal Employers.” The study found that General Mills came in 52nd as an “ideal employer” among natural sciences students in the U.S., 66th among engineering students, 75th among business students, and 88th among humanities and liberal arts students.

We spotted a glimpse of General Mills history in a story on KARE-TV titled “Seat belt safety campaign plays on laws of physics.” The story mentioned University of Minnesota engineering professor James “Crash” Ryan, who gained notoriety for his research in the 1950s. KARE has a clip of a television segment with Ryan in its report. Ryan also worked with us at General Mills and is remembered for inventing the flight data recorder, otherwise known as the black box.

Notable posts about the food industry:

The International Food Information Council (IFIC) Foundation posted a report titled “Americans Find Doing Their Own Taxes Simpler Than Improving Diet and Health.”

Brandchannel reported on Target’s use of the location-based shopping app “Shopkick,” in “Target Rolls Out Shopkick App Today.”

Walmart’s expansion of a smaller store concept is profiled in BusinessWeek’s “Wal-Mart sees early success in Walmart Express.”

In Drug Store News, we spotted “Fraction of shoppers determine new CPG’s success.”

And, Foodista alerted us to something new for foodies to watch on YouTube in “YouTube to Launch Food Channel HUNGRY.” (It’s also covered in The Huffington Post).

Editor’s note: Is there a blog or website we should be reading and including on this weekly list?

What would you like us to write about on “A Taste of General Mills”? Is there someone we should interview, inside or outside of General Mills? Is there a topic you’d like us to cover?

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