Mar 13, 2013 • By

Feeding the need in big ways

Our employees are working together this week to help feed hungry families.

Our “Feed the Need” Food and Fund Drive kicked off at our Minnesota headquarters on Monday. It has a goal to collect $120,000, in money and food, through March 31.

Employee efforts will help stock the shelves at the Twin Cities branch of Second Harvest Heartland, the nation’s largest domestic hunger relief organization. We have events on campus to support the campaign – including a raffle for great prizes – as well as an online giving site and silent auction.

I work in Big G, and we decided to really take the spirit of the campaign to heart to encourage donations of food and funds.

We had an awesome event last week, which combined canned good donation sculptures (we aptly used the term “Canstructions”), along with a contest for who could create the best-tasting soup.

Our division divided into five teams, by business unit and key functions. Our chefs, judges, builders, and tasters in total helped contribute 500+ cans and goods to the General Mills Feed the Need campaign.

The award-winning soups were from Dave Oehler (his “Zuppa Toscana” was a hit with the senior leadership team) and Melissa Alvarado (who won the People’s Choice honor for her “Tex-Mex Fusion” recipe).

As for the “Canstruction” creations, the group led by Marketing Director Ray Joncas swept a number of the awards. Their “Etch-a-Sketch,” below, won the best construction. (They also donated more than 200 food items).

Other creations included flowers, rainbows, a mix of promotional itemscans stacked high to the ceiling, and cans balanced gingerly on a table.

Everyone had a blast at our event.

It was a great way to unite the General Mills Big G division and bring together our creative energy for a great cause!