#TBT – Golden Grahams
In the hazy morning dawn, in a shining field of wheat in 1978, we welcomed Golden Grahams to our cereal family.
And families across America have enjoyed this same golden morning breakfast every day since … after waving to each other across a field, of course.
Not long after its introduction, Golden Grahams featured the “Golden Grahams Song” on the back of the cereal box. In the 1980s, Golden Grahams featured a promotion and sweepstakes with the wildly popular show “Knight Rider.”
In 1996, we even introduced Golden Grahams Treats so people could get a little slice of sunshine on the go.
Did you know we feature crazy interesting tidbits from General Mills’ history every day on Tumblr? Check it out!
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