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How Serena Williams helped put 23 soccer stars on a Wheaties...

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Frightful family fun with Monster Cereals

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Celebrating 60 Years of the Trix Rabbit

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Characters come to life at cereal bar

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Snack and cereal prizes inspire summer fun

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Cereal prizes through the years

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A cereal that’s Deeply Rooted For Good 

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Marshmallow Only makes a big comeback